Trade Marketing Executive (Hanoi/ Ho Chi Minh)

Position Overview

We are seeking an experienced Trade Marketing Executive based in Hanoi with at least 3 years of experience and proficiency in English. This role will be responsible for managing Trade Marketing tasks in the North region, ensuring smooth execution, and playing a key role in supporting the growth of our startup.

Key Responsibilities

POSM

• Be in charge of visual merchandising execution in stores from end-to-end of all channels in accordance with brand guidelines

• Work closely with Sales, suppliers, customers to ensure the standard presence of display and timely take actions when needed

• Produce suitable materials for the region which help improve the visibility and attraction, distribute and control the stock

Event

• Lead all trade events including meeting, workshop, road show, exhibition/ trade fair, training, etc.

• Support to draft and execute promotion programs and keep an eye on the market’s feedback

Promotion

• Coordinate with other internal teams and external bodies to ensure legal compliance of promotion programs and smooth execution

• Cascade promotion guideline to Sales, input data and consolidate results for pre & post promotion

• Keep an eye on promotion with Sales, customers, consumers, for amendment if necessary

• Gather information of the field intelligence (trends, insights, customers, competitors), assess and interpret results and work with key sales stakeholders to apply learnings and make recommendations

Administration

• Be responsible for contract review, signing, invoices checking and tracking, payment settlement

• Keep track of Marketing asset inventory

• Summarize and deliver periodical reports of activities as required

• Other ad-hoc jobs assigned by line manager

Qualification

• University degree in economics/ marketing/ foreign trade or any related disciplines

• Any other qualification in relevant areas is appreciated

• At least 3 years of marketing experience is needed, preferably in home appliances, consumer electronics, mobile or similar

• Good at English, be able to communicate well in Chinese is a priority

• Proficient in MS Office, tech-savvy

Personality

• Good communication skill, responsible, proactive to work in a team environment as well as independently with different stakeholders internally and externally

• Self-motivated, resilient and result-oriented with strong planning, project management and problem-solving skills

• Meticulous, careful with a particular ability to effectively and accurately analyze, present data, findings and recommendations

• Be willing to travel frequently and multitask in a startup and fast-paced environment