Senior Media Executive

E-commerce onsite media:

• Collaborate with in-house commercial team to develop and execute onsite ads on platforms

(Shopee, Lazada, Tiktokshop) in campaigns and BAU.

• Be responsible on KPIs of ROAS, key words performance and daily livestream enter-room

rate.

• Be updated and adopted with new media tools, new policies related to advertising on

platforms.

Social media:

• Collaborate with brand team to develop media goals that aligns with Marketing objectives.

• Collaborate with media agency to ensure appropriate media planning and implementation to

deliver aligned media goals.

• Manage agency on day-to-day execution including campaign setup, URL link set up, tracker

setup, monitoring & optimization to ensure quality performance.

• Be updated with new media trends. Proactively propose to brand team with applicable

practices.

• Be responsible on KPIs of full funnels performance and ROAS.

• At least 3 years experiences in digital performance marketing for E-commerce.

• Proven track records in campaign performance delivery.

• Detail orientated, organized & capable of handling workload through timely response.

• Strong analytical skills, data savvy and love crunching numbers.

• Eagerness to learn and grow with result-oriented mindset.