Senior Digital Marketing

• Be a part of Marcom team and belong to Integrated Marketing Communication (IMC ) team, who take care of MKT Branding/ MKT Products/ MKT Partnership and Internal Communication also.

• Plan, execute, and manage all digital marketing for OPES, including SEO, SEM, email marketing, and social media, included into owned OPES channels.

• Establish and execute a digital marketing strategy to distribute content

• Work with internal and other stakeholders to maintain OPES’s campaign/ projects.

• Maintain consistent brand messaging across all social channels; partners’ channels; …

• Identify, analyze, and measure trends and content to assess how well it’s performing and optimize users experience

• Have knowledge and experience with B2B2C Marketing; D2C Marketing (app & web). For example: Product launching; Branding activation/ events; Media Partners;…ect)

• Create and manage content for OPES’s social media, emails, and other forms of digital communication

• Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns

• Stay up to date on the latest social media trends; implement them in OPES’s marketing campaigns.

• Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques

• Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs. Develop and monitor campaign budgets (P&L management).

• Soft skill: Negotiation; Professional communication; Teamwork; Customer service; Problem – solving; Logic thinking, Reasonable, Outgoing, Adaptation. Fluent in Vietnamese and English.