PR - ESG Supervisor Assistant

Job Overview

The PR & ESG Supervisor Assistant will be instrumental in enhancing and maintaining brand awareness. This role involves developing and managing the FoM (Friends of MUJI) brand enthusiast community program, and supporting in media relations and ESG promotions. The ideal candidate will possess strong communication skills and a creative approach to storytelling that aligns with our brand values. PR & ESG is a team within Marketing Department.

Key Responsibilities

1. FoM Program Management

• Relationship Building: Identify and connect with individuals who are passionate about the brand and share its values. Regularly engage with the FoM community to understand their insights, needs, and preferences, fostering collaborative relationships.

• Campaign Development and Execution: Create and implement FoM marketing campaigns that align with brand objectives and resonate with target audiences. Work closely with cross-functional teams (e.g., Merchandising, Sales, E-commerce) to ensure smooth campaign execution. Track and analyze campaign performance.

• Post-Campaign Engagement: Ensure FoM members are supported and satisfied after collaborations, addressing any feedback or concerns. Identify opportunities for future partnerships.

• Administrative Tasks: Manage necessary documentation and coordinate product deliveries related to FoM collaborations. Maintain an accurate and up-to-date FoM database and campaign records.

2. PR & ESG Promotion

• Media Relations: Draft, edit, and distribute press releases, media kits, and other relevant materials. Coordinate media events and product launches. Coordinate with media agencies to ensure optimal brand exposure.

• ESG Promotion: Assist in deploying ESG initiatives to promote sustainable values and lifestyle.

• Performance Reporting: Generate comprehensive reports on media performance, offering insights and recommendations for future campaigns.

• General Support: Handle additional tasks as needed to support the marketing team.

• Bachelor’s degree in Marketing, Communications, Business, or a related field. Relevant experience in marketing, influencer relations, or media management.

• Excellent communication and negotiation skills in both English and Vietnamese.

• Up-to-date knowledge of digital marketing trends and best practices.

• Strong ability to manage multiple projects and meet deadlines efficiently

• A creative mindset with a keen eye for detail.

• Ability to work both independently and collaboratively.

• Personal Attributes: Humble, eager to learn, open-minded, sociable, well-organized, proactive, and responsible. A team player with a problem-solving mindset who is capable of tackling challenges and supporting colleagues.