Marketing Manager (Tourism)

1. Priorities

- Strategic Planning: Develop a country-specific marketing plan alongside the Country Director, ensuring alignment with the global brand and adapting to market trends.

- Content and Asset Management: Supervise the organization and regular updates of destination-specific marketing assets and collaterals, including Marketing inspections in Vietnam.

- Competitor Analysis: Oversee competitor research and market analysis, delegating specific tasks to the Executive and providing strategic insights to the Country Director and Marketing Director.

- Sales and Operations Team Support: Ensure the Sales and Operations team are provided with the necessary materials they need to communicate with clients.

- Event and Trade Show Coordination: Support trade shows, industry events, and promotional activities within and related to the destination.

- Easia Partners Program Development: Drive engagement and growth of Easia Partners within the destination, focusing on partner relationships and program expansion in collaboration with the Easia Partners Brand Manager and Country Director.

- Communication Calendar Coordination: Adhere to the communication calendar, coordinating regularly with Production, Sales, and Creative teams to align timelines for launches, content, and events.

2. Other Tasks

- Participate in regional initiatives, such as FAM trips, training, and conferences, as required by the Marketing Director.

- Mentor the Destination Marketing Executive, enhancing their skills and gradually increasing responsibilities to support their professional growth.

1. Competency

- Fluent in English, proficiency in a second language such as French, German, Italian or Spanish is an advantage

- Proactive, determined, rigorous, methodical

- High attention to detail

- Good critical & analytical thinking

- Confident in delivering training to Cambodian and foreign staff

- Good communicator with excellent presentation skills

- Must enjoy a structured working environment

- Must be able to work autonomously, yet as part of a larger team

- Familiarity with HubSpot and/or Asana is an advantage

- Open to Expats and foreigners

- Self-motivated to learn new concepts and participate in new projects

2. Education

- University: Bachelor’s or Master’s degree in a related field

3. Experiences

- 5+ years in a marketing role within tourism or travel, with a focus on strategy and content creation.