Marketing Communication Assistant Manager for Mobile Experience Business

Position Summary

• Maximize the marketing impact by developing Galaxy A integrated communication strategy and marketing KPI in accordance to the business and brand strategy.

• Promote continued marketing communication by providing consistent goals and marketing directions to related marketing departments (PR, digital, media, campaigns and etc.)

Role and Responsibilities

• [Brand Strategy & Deployment] Understand market context and situation to provide relevant strategy to strengthen brand image and market share, alongside with appropriate actions.

• [Communication] Develop communication strategy with actionable activities to Galaxy A targeted users in each mobile segment.

• [Campaign Management] Participate in the creative concept from planning-to-execution of multi-dimensional campaigns throughout consumer touch points.

• Bachelor/ Diploma degree of Marketing or related field

• A minimum of 3-year experience in IMC and brand/ marketing roles

• Strong understanding of brand/ marketing strategy and channels

• Endurance under high-working pressure

• Capable of stakeholder management

• Flexibility

• Professional English proficiency