Marketing Communication Assistant Manager

Position Summary:

Develop 360 marketing execution on Brand Communication, channels to deploy go-to-market following aligned strategy

Job description:

Develop 360 strategic marketing on Brand Communication, Launch Package and execute excellent go-to-market.

• Brand Building: Develop & implement annual marketing plan, campaigns, material (engagement actives, KV, banner, content...) from ideas to production and execution in excellence.

• Demand Generation: Initiate ideas, sourcing & manage promotion campaigns both communication & logistics to drive sales both on-off line.

• KOL Management: Deploy KOL execution; supervise content production (social post, live streaming, PR)Social AWO: Manage Samsung fan pages and social outreach activities to gain positive sentiment.

• In-store visibility: Develop toolkits including local POP, catalogue & in-store POSM & visual & activation ideas

• Internal Collaboration: Keep track & push forward all the parties to achieve the common goal

• Partnership: Engage with external partners in Cross marketing & merchandising projects

• Budget: Keep track & maintain the budget for the unit to project’s assigned.

• Performs related duties as required.

• Possess a Degree preferably in Business, Marketing or the equivalent with at least 5-7 years’ experience in marketing communication, from client or agency sides.

• Good knowledge and experience on social/ digital/ community channels

• Strong negotiation & collaboration; own driving force to drive peers & partners to achieve a common goal.

• Innovation & Can-do spirit is a must

• Independent, self-motivated with excellent interpersonal and communication skills.