Head of Corporate Communication

- PR Strategy:

Develop and implement both long-term and short-term PR strategies to promote the brand, enhance recognition, and protect the company’s image.

- Build and Maintain Relationships:

Maintain close relationships with journalists, editors, and leaders of major media outlets (press, news websites, television, forums).

Establish and maintain cooperative relationships with government regulators, media management authorities, and local law enforcement to ensure legal compliance and manage crises.

- Crisis Communication Management:

Handle information crises, work with the press and government to protect the company’s reputation.

Collaborate with relevant departments to identify the root causes and implement preventive and corrective measures.

- Social Media Communication:

Develop communication strategies for social media platforms, including content creation, account management, and follower engagement.

Monitor and handle responses, comments, and reviews on social media channels to maintain a positive company image.

- Coordinate Press Information for Investors:

Collaborate with the Investor Relations (IR) department to provide transparent and timely information through press releases and related reports.

Partner with IR to organize investor-related conferences.

- Submit Entries for Awards and Participate in PR Events:

Participate in submitting the company for awards and attending exhibitions, conferences, and seminars that serve the company’s PR efforts.

- Manage Communication Campaigns:

Plan and execute PR and communication campaigns to promote the company’s image across traditional and social media.

Evaluate the effectiveness of campaigns through analytical tools and report results to adjust strategies as needed.

- Collaborate with Other Departments:

Work closely with departments such as Marketing, Legal, Human Resources, and Finance to ensure consistent communication messages and strategies throughout the company.

- Team Building and Leadership:

Manage and train PR staff to ensure they have the necessary skills and knowledge to perform their jobs, especially in content writing.

- Manage Budget:

Manage the budget for PR campaigns and ensure financial resources are effectively used to meet set objectives.

- Bachelor’s degree in Public Relations, Communications, Marketing, or related fields (Master’s degree preferred).

- At least 10 years of experience in PR and communications, with a minimum of 5 years in an equivalent management position.

- Excellent communication skills, both written and verbal.

- Experience in handling media crises and managing relationships with press, government, and investors. Preference for experience in fintech.

- In-depth knowledge of social media management and media data analytics.

- Strong leadership and team management skills.