E-commerce Assistant Manager (Pharma Industry)

The E-commerce Assistant Manager will drive the online growth of OTC products by developing and executing digital strategies tailored to the pharmaceutical distribution model. This role involves managing e-commerce platforms, optimizing digital campaigns, strengthening partnerships, and ensuring seamless coordination with internal teams and external vendors.

1. E-commerce Strategy & Execution

• Develop and implement online sales strategies aligned with pharmaceutical distribution channels (B2B, indirect sales).

• Identify growth opportunities in digital platforms, marketplaces, and online pharmacies.

• Ensure optimal product listing, pricing, and promotions to drive conversion and revenue.

2. Platform & Partnership Management

• Oversee e-commerce platform performance, ensuring usability, visibility, and customer engagement.

• Build and manage relationships with e-commerce platforms, distributors, and third-party vendors.

• Negotiate joint business plans, promotional investments, and stock allocations to maximize sales impact.

3. Digital Marketing & Promotions

• Plan and execute SEO/SEM, email, and social media campaigns to enhance online visibility.

• Manage trade promotions, flash sales, and time-sensitive deals to optimize sales performance.

• Collaborate with agencies for content development and campaign execution.

4. Sales Performance & Data Analytics

• Track and analyze sales trends, customer behavior, and digital ROI.

• Provide data-driven insights to improve conversion, customer retention, and P&L performance.

• Monitor inventory and supply planning, ensuring product availability during peak demand.

5. Compliance & Process Optimization

• Ensure regulatory compliance in all digital activities.

• Identify and implement process improvements in e-commerce operations.

• Lead e-commerce initiatives, including platform enhancements and product launches.

Professional Background

• Bachelor’s degree in Business, Marketing, Digital Marketing, or a related field.

• Minimum 5 years in e-commerce or digital marketing, preferably in the Pharmaceutical or Healthcare Industry.

Competency Requirements

• Strong skills in data analytics, performance tracking, and strategic planning.

• Experience working with B2B/B2C e-commerce platforms and trade partnerships.

• Willingness to travel occasionally.