Driver Engagement Lead

Create long-term engagement strategies with drivers through content-driven campaigns.

Ensure drivers receive up-to-date information and ongoing support throughout their partnership with the platform.

Develop content-driven campaigns to maintain driver satisfaction and commitment to the platform.

Plan and create diverse content campaigns (articles, videos, emails, infographics) to increase driver interaction and engagement.

Produce instructional content, success stories, and best practice guides to help drivers improve performance and service quality.

Ensure all content is clear, relevant, and easily accessible for drivers, providing timely and useful information.

Oversee and optimize communication channels with drivers (app, email, SMS, social media groups, etc.).

Analyze campaign effectiveness across channels to improve engagement strategies and ensure drivers remain informed and motivated

Continuously monitor and measure driver satisfaction through surveys, feedback, and data analysis.

Implement "rapid-response" strategies to address driver concerns quickly and effectively.

Minimum of 3-5 years in content marketing, driver engagement, or related fields, with a preference for candidates with experience in transportation

Proven experience in managing content teams and developing engagement strategies