B2B Sales Executive

1. JOB PURPOSE

Summarise in one statement why your job exists; and how it contributes to the overall mission/objective of the organisation.

The B2B Sales will develop new direct business opportunities and maximising business potential from these markets to achieve set sales targets. The role also provides insights to the Product Marketing Manager for their decision-making and strategic direction.

RESPONSIBILITIES

• Ability to formulate, plan & implement creative sales strategies to create demand, opportunities, maximizes market penetration and accelerates sales growth development.

• To explore and identify opportunities to drive continuous improvement in sales and actively promote company’s products and image to the related customers market coverage.

• Ability to perform sales forecasting and customer relationship management.

• To arrange product demonstrations and benchmark tests for major account customers.

• To conduct market research on competitor’s performance/activity and pricing.

• To participate in adhoc projects or assignments as directed by the Direct Manager

Sales Reporting

• Set up consistent reporting cadence to stay informed of project progress

• Analyse reporting data and use to inform decision-making and strategic direction

• Oversee the creation of a monthly forecast report

Dealer (System Integrator) Management

• Coordinate with each SI to understand their business processes and win projects with them

• Evaluate SI performance and identify top SIs

• Support SI key activities in conjunction with pre-sales team

• Manage each SI partner and their operations fairly

Customer Management

• Engage customers regularly to build and strengthen customer relationships to

maximise business potential

• Prioritise customers by focusing on top customers

• Communicate Epson key values to customers so they view Epson as their first choice

• Identify effective methods to continuously expand customer database

• Arrange product demonstrations and benchmark tests for major account customers

Delivery of sales reports

• Update record sales activities reports and progress

• Update record of all Retail Sales main clients and sales development activities

with Dealers/SI

EDUCATIONAL QUALIFICATIONS

• Bachelor’s Degree/ Diploma in Business Administration or a related field (e.g. Sales, Marketing)

RELEVANT EXPERIENCE

• Minimum 3-5 years of experience in Sales, especially in the IT industry

• Experience and strong knowledge in using and communicating about scanners, printers, digital imaging equipment and software

PERSONAL CHARACTERISTICS & BEHAVIOURS

• Self-motivated and independent, with a strong ownership for responsibilities

• Results-oriented, with an awareness of industry trends, market, and competitors’ activity

• Honest, discreet and with a high level of integrity 

• Influential personality with strong problem solving and negotiating skills 

• Strong business relationship management skills

• Fluent in English (verbal and written)